Are you thinking about launching an online casino? One of the first big decisions you’ll face is how to set it up. Two popular options are turnkey casinos and white label casinos. Both can help you get your business off the ground, but they operate differently.
A white label casino is like taking a shortcut—you get an existing platform with games, payment systems, and licenses already in place. A turnkey casino, however, offers more control. You still receive a complete setup, but you can customize it to fit your vision.
So, which option should you choose? Consider your budget, how involved you want to be, and how much freedom you need to run your business your way. This guide will highlight the key differences to help you make the best decision. Let’s dive in.
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What Is a White Label Casino?
A white label casino is a pre-built platform provided by a third-party vendor like DSTGAMING. It includes a gaming license, payment processing, customer support, and a variety of casino games. Your main focus will be on branding, marketing, and attracting players.
Pros of White Label Casinos
- Quick Launch: You can go live in just a few weeks. There’s no need to worry about technical development, licensing, or regulatory approvals.
- Cost-Effective: Most of the infrastructure is already in place, so your initial costs are lower. You only need to cover branding, licensing, and operational fees.
- Regulatory Compliance: The provider takes care of all legal requirements, licensing, and anti-fraud measures.
- No Technical Hassles: The vendor handles software updates, security, and maintenance, so you don’t need an in-house IT team.
Cons of White Label Casinos
- Limited Customization: Since you’re using the provider’s system, your ability to change the design and features is limited.
- Revenue Sharing: The provider takes a share of your profits, which can reduce your long-term earnings.
- Less Control: Customer support, payments, and game management are handled by the provider, limiting your flexibility.
A white label casino is ideal for those who want a quick, low-cost entry into online gaming without dealing with complex regulations or technical work.
What Is a Turnkey Casino?
A turnkey casino is a fully customizable platform. With a DSTGAMING turnkey solution, you get casino software, games, payment processing, and security features, but you own and manage everything. This gives you complete control over branding, customer support, payment options, and marketing.
Pros of Turnkey Casinos
- Full Control: You have the freedom to decide how your casino looks, operates, and grows. There are no restrictions on branding or customization.
- Higher Profits: Since there’s no revenue-sharing, all the earnings go directly to you.
- Custom Features: You can include unique games, rewards programs, or specific user experiences that align with your vision.
- Flexible Payment Options: You can choose your own payment gateways, including cryptocurrencies, rather than relying on default options.
Cons of Turnkey Casinos
- Higher Initial Costs: You’ll pay more upfront because you’re building a fully independent casino.
- Longer Setup Time: Customization and setup can take several months before your casino is ready to launch.
- Regulatory Compliance: Unless you opt for a fully licensed package, you’ll need to secure your own gaming license, which can be complex.
A turnkey casino is best for those who want total control, higher long-term profits, and a unique gaming platform tailored to their specifications.
Which Casino Solution Is Right for You?
The best choice depends on your business goals. If you want a quick launch without dealing with technical or regulatory details, a white label casino is the better fit. It’s a lower-cost, lower-risk way to enter the iGaming market. If you prefer full control and higher long-term profits, a turnkey casino allows you to build and scale a unique gaming brand on your terms.
Both options have their advantages. Your decision should be based on your budget, growth plans, and how involved you want to be in daily operations. For a detailed comparison, check out our guide on turnkey vs. white label casinos.
Get Started with DSTGAMING
No matter which model you choose, partnering with DSTGAMING gives you a secure, reliable, and customizable casino platform built to support your success. Ready to launch? Explore our casino solutions today.
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